Petaluma Nutrition Analysis, Made Readable: Every Recipe, Explained

By Caroline Buck, Co-founder of Petaluma

We publish a full third-party lab analysis for every recipe we make, because your dog deserves a real nutritional label. Those documents are thorough, which also makes them a little dense. This page pulls all three of our recipes into one place and translates the numbers into plain language, with tables and simple charts so you can see exactly what is in the bowl and how it compares to the AAFCO standard. Every figure here comes from our published lab analyses, linked at the bottom.

All three Petaluma recipes, the Adult Baked, Senior Baked, and Whole Food Mixer, are formulated to meet the AAFCO Dog Food Nutrient Profile for adult maintenance, and every essential nutrient sits at or above the AAFCO minimum. Below you will find each recipe's guaranteed analysis, calorie breakdown, minerals, and vitamins, all measured by an independent lab.

How to read these numbers

A few quick pointers make the tables below easy to follow:

  • Dry-matter basis: AAFCO standards are set on a dry-matter basis (with the moisture removed), so we compare our values that way too. It lets you compare any two foods fairly.
  • AAFCO minimum: the lowest amount of an essential nutrient an adult dog's food should contain. A number above the minimum means the requirement is met.
  • ppm: parts per million, the same as milligrams per kilogram, used for trace minerals like copper and zinc.
  • Batch averages: these figures are averages across recent production lots. Natural ingredients vary a little batch to batch, so treat them as representative rather than exact guarantees.

The three recipes at a glance

Measure Adult Baked Senior Baked Whole Food Mixer
Format Baked Baked Dehydrated
Crude protein (min) 27% 26.5% 23%
Crude fat (min) 13% 9.5% 11%
Crude fiber (max) 6% 6.5% 4.5%
Calories 395 kcal/cup 365 kcal/cup 330 kcal/cup
Omega-3 DHA 120 mg/cup 460 mg/cup 95 mg/cup
Copper (dry) 17.0 ppm 15.7 ppm 15.2 ppm
Organic content 50% 30% 67%
Best for Everyday adult meals Aging dogs (joint + brain) Topper or full meal

Adult Baked: Roasted Peanut Butter & Sweet Potato

Our everyday recipe for adult dogs of all breeds. It is the highest-fat and highest-calorie of the three, with a diversified plant-protein blend and 50% organic ingredients. A good default for active, healthy adults.

Guaranteed analysis

Crude protein (min) 27% Crude fat (min) 13%
Crude fiber (max) 6% Moisture (max) 10%
Calories 395 kcal/cup Organic 50%

Where the calories come from

Protein 26%

Fat 37%

Carbohydrate 37%

Key nutrients vs the AAFCO minimum (dry matter)

Nutrient In this recipe AAFCO min Meets min
Protein 29.7% 18%
Fat 17.2% 5.5%
Calcium 0.92% 0.50%
Copper 17.0 ppm 7.3 ppm
Zinc 175 ppm 82 ppm

Full minerals & vitamins (dry matter)

Mineral Amount Vitamin Amount
Calcium 0.92% Vitamin A 18,085 IU/kg
Phosphorus 0.92% Vitamin D3 2,003 IU/kg
Ca:P ratio 1.0 Vitamin E 304 IU/kg
Sodium 0.38% Niacin (B3) 27.2 mg/kg
Potassium 1.01% Choline 2,881 mg/kg
Iron 134 ppm B12 0.16 mg/kg
Zinc 175 ppm Omega-3 (total) 1.4%
Copper 17.0 ppm DHA 120 mg/cup

See the complete Adult analysis, including every amino acid and fatty acid: full lab report (PDF).

Senior Baked: Pumpkin & Peanut Butter

Built for aging dogs. It is lower in fat, higher in fiber, and adds functional support: about 460 mg of DHA per cup (roughly four times the Adult recipe) for brain and joint health, plus glucosamine and curcumin. The highest-protein and highest-fiber of the three.

Guaranteed analysis

Crude protein (min) 26.5% Crude fat (min) 9.5%
Crude fiber (max) 6.5% Moisture (max) 10%
Calories 365 kcal/cup Organic 30%
DHA (min) 450 mg/cup Glucosamine / Curcumin 150 / 100 mg/cup

Where the calories come from

Protein 29%

Fat 33%

Carbohydrate 38%

Full minerals & vitamins (dry matter)

Mineral Amount Vitamin Amount
Calcium 0.95% Vitamin A 20,502 IU/kg
Phosphorus 0.80% Vitamin D3 1,437 IU/kg
Ca:P ratio 1.19 Vitamin E 225 IU/kg
Sodium 0.39% Niacin (B3) 30 mg/kg
Potassium 1.08% Choline 2,875 mg/kg
Iron 141 ppm B12 0.13 mg/kg
Zinc 165 ppm Omega-3 (total) 1.89%
Copper 15.7 ppm DHA 460 mg/cup

See the complete Senior analysis: full lab report (PDF).

Whole Food Mixer: dehydrated

Our dehydrated recipe, and the most organic of the three at 67%. Built on organic textured soy with real leafy greens (spinach, kale) and fruit, it is a complete diet that also works as a topper. Its standout numbers are very high vitamin A from all those vegetables, high soluble fiber, and low sodium.

Guaranteed analysis

Crude protein (min) 23% Crude fat (min) 11%
Crude fiber (max) 4.5% Moisture (max) 10%
Calories 330 kcal/cup Organic 67%

Where the calories come from

Protein 24%

Fat 31%

Carbohydrate 44%

Full minerals & vitamins (dry matter)

Mineral Amount Vitamin Amount
Calcium 0.71% Vitamin A 151,707 IU/kg
Phosphorus 0.45% Vitamin D3 2,892 IU/kg
Ca:P ratio 1.6 Vitamin E 184 IU/kg
Sodium 0.16% Niacin (B3) 36.5 mg/kg
Potassium 1.72% Choline 3,444 mg/kg
Iron 94 ppm B12 0.09 mg/kg
Zinc 119 ppm Omega-3 (total) 2.71%
Copper 15.2 ppm Soluble fiber 6.9%

See the complete Whole Food Mixer analysis: full lab report (PDF).

Radically transparent nutrition

Every Petaluma recipe is formulated by veterinary nutritionists, AAFCO-compliant, and lab-tested with the results published in full. Shop a recipe or try a free sample.

Shop Petaluma Try a Free Sample

Frequently asked questions

Which Petaluma recipe is best for my dog?

The Adult Baked recipe is the everyday choice for healthy adult dogs. The Senior Baked recipe is lower in fat and adds DHA, glucosamine, and curcumin for aging dogs. The Whole Food Mixer is the most organic and works as a complete meal or a topper on either baked food.

Do Petaluma recipes meet AAFCO standards?

Yes. All three recipes are formulated to meet the AAFCO Dog Food Nutrient Profile for adult maintenance, and independent lab testing confirms every essential nutrient sits at or above the AAFCO minimum. The full results are published for each recipe.

Why is the Senior recipe higher in DHA?

DHA is an omega-3 fat that supports brain and joint health, which matters more as dogs age. The Senior recipe provides about 460 mg per cup, roughly four times the Adult recipe, from marine microalgae, alongside added glucosamine and curcumin.

What does dry-matter basis mean?

It means the values are calculated with the moisture removed. Because foods contain different amounts of water, comparing them on a dry-matter basis is the fairest way to line up nutrient levels, and it is how AAFCO sets its standards.

Where can I see the complete analysis?

Each recipe's full lab report, including every amino acid and fatty acid, is linked in the References below and on the product page. If you want to share the numbers with your veterinarian, those PDFs are the complete record.

References

  1. Petaluma. Adult Baked (Roasted Peanut Butter & Sweet Potato) nutritional analysis. feedpetaluma.com
  2. Petaluma. Senior Baked (Pumpkin & Peanut Butter) nutritional analysis. feedpetaluma.com
  3. Petaluma. Whole Food Mixer nutritional analysis. feedpetaluma.com

Figures are averages from recent production lots and are provided for information; they do not represent a guaranteed nutritional profile. AAFCO nutrient guidelines assume a 4,000 kcal/kg diet, so the as-fed comparison shifts slightly for each recipe's calorie density.

About the author

Caroline Buck is the co-founder of Petaluma, a plant-based dog food company she started after struggling to find nutrition that was both healthy for her dogs and gentler on the planet. Petaluma's recipes are formulated by veterinary nutritionists, and Caroline writes about canine nutrition, senior dog health, and sustainable feeding for pet parents. Learn more about Petaluma.

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