Petaluma Achieves B Corp Recertification, Reaffirming Commitment to Sustainable Pet Nutrition

Oakland, CA (March 10, 2025) — Petaluma, a pet nutrition brand dedicated to reducing animal lovers' household environmental impact, is proud to announce its recertification as a B Corporation. This prestigious designation reaffirms the company's ongoing commitment to rigorous social and environmental performance standards. In its recertification assessment, Petaluma achieved a B Lab Impact Assessment score of 104.4, demonstrating the company's continued excellence in sustainable business practices.

"Our recertification as a B Corp validates Petaluma's unwavering dedication to creating pet nutrition that prioritizes both planetary and animal well-being," said Caroline Buck, co-founder and CMO of Petaluma. "Since our initial certification in 2022, we've strengthened our commitment to sustainable practices while continuing to deliver the high-quality nutrition that pet parents expect. This milestone reflects our team's persistent efforts to raise the bar for responsibility in the pet food industry."

As one of the pioneering sustainable dog food brands in the United States, Petaluma continues to set industry standards through its innovative approach to pet nutrition. The company's plant-based formulations provide sustainable alternatives to resource-intensive animal products while avoiding environmentally harmful monoculture crops.

Each 18-pound bag of Petaluma's gently oven-baked dog food saves 2,200 gallons of freshwater, avoids 5,300 square feet of land use impact, and reduces 185 pounds of CO2 compared to conventional kibble brands.

Petaluma remains committed to transparency and accountability as a public benefit corporation, a member of 1% for the Planet, and maintains its Change Climate (formerly Climate Neutral) Certification alongside its B Corp status. These multiple certifications reflect the company's holistic approach to creating positive impact across all aspects of its business operations.

Certified B Corporations are leaders in the global movement for an inclusive, equitable, and regenerative economy. Unlike other business certifications, B Lab comprehensively measures a company's entire social and environmental impact. Companies must meet high standards of verified performance, accountability, and transparency on factors ranging from employee benefits and charitable giving to supply chain practices and input materials.

For additional information on Petaluma, visit feedpetaluma.com and follow along on Instagram at @feedpetaluma. For more details on Petaluma's certification, including a score breakdown, please visit the B Corporation directory listing.

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