Baked Dog Food | Roasted Peanut Butter & Sweet Potato Flavor
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We offer a full refund on your first bag if you or your dog are not satisfied.
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Guaranteed Analysis
Crude Protein (min) 27%
Crude Fat (min) 13%
Crude Fiber (max) 6%
Moisture (max) 10%
This product has been formulated to meet the AAFCO Dog Food Nutrient Profile for adult maintenance.
See our nutritional label here.
Radically Transparent
We share a full laboratory analysis of our nutrition profile because your dog deserves a real nutritional label. Download here.
Baked with Care
Traditional dog food is cooked at extreme pressure & heat to maximize efficiency. We gently bake our food in ovens to preserve nutrients and flavors lost in conventional processing.
FUNCTIONAL NUTRIENTS FROM WHOLESOME INGREDIENTS
INGREDIENTS
Organic chickpeas, potato protein, dried brewers yeast, organic oats, organic barley, pea protein, organic peanut butter (organic peanuts), organic sweet potato, organic flaxseeds, roasted peanut oil, sunflower oil (preserved with mixed tocopherols), diced carrots, miscanthus grass, organic brown rice syrup, baking powder (sodium acid pyrophosphate, sodium bicarbonate, corn starch, monocalcium phosphate, calcium sulphate), dried parsley, calcium carbonate, marine microalgae, organic kelp meal, dicalcium phosphate, minerals (zinc amino acid complex, iron amino acid complex, copper amino acid complex, manganese amino acid complex, sodium selenite), vitamins (vitamin E supplement, vitamin A supplement, niacin, d-calcium pantothenate, vitamin D3 supplement, riboflavin, thiamine mononitrate, vitamin B12 supplement, pyridoxine hydrochloride, folic acid), turmeric, choline chloride, dl-methionine, cinnamon, allspice, taurine, salt, potassium chloride, ginger, L-carnitine, and rosemary extract
50% ORGANIC
CALORIE CONTENT
Metabolized Energy (Calculated)
3,650 kcal / kg
395 kcal / cup
FEED RESPONSIBLY
Providing your dog with the appropriate amount of calories is a proven way to prolong their life. Dogs that maintain a healthy body weight live 5-10% longer than overweight dogs.
Calculating the right portion is critical, as feeding just ½ cup more per meal is the equivalent of feeding your dog an extra 6” sub sandwich every day!
Calculate portionRECOMMENDED PORTION
| Dog Weight | Cups / Day | Grams / Day |
| 2-5 LB | ¼ - ½ | 25 - 50 g |
| 6-10 LB | ½ - ¾ | 50 - 80 g |
| 11-20 LB | ¾ - 1 ¼ | 80 - 130 g |
| 21-30 LB | 1 ¼ - 1 ½ | 130 - 170 g |
| 31-45 LB | 1 ½ - 2 ¼ | 180 - 240 g |
| 46-60 LB | 2 ¼ - 2 ¾ | 240 - 290 g |
| 61-80 LB | 2 ¾ - 3 ¼ | 300 - 360 g |
| 81-100 LB | 3 ¼ - 3 ¾ | 370 - 430 g |
| 101-130 LB | 4 - 4 ¾ | 430 - 520 g |
Add ¼ cup for every 10 lb of body weight above 130 lb
*Calculated for weight maintenance of adult dogs with average activity and normal treat consumption (~10% or less of total kcal).
DON'T JUST TAKE OUR WORD FOR IT
TRADITIONALKIBBLE
DESIGNED BY A CANINE NUTRITION EXPERT
COMMON QUESTIONS FOR DR. BLAKE
Adding additional protein beyond a dog’s metabolic requirement is not healthier, as protein cannot be stored for later use. Excess protein is stripped of the amino acids, converted into energy (glycogen), and stored as fat tissue in the same way that energy from carbohydrates and fat is.
Amino acids are the fundamental ‘building blocks’ of proteins, and a dog’s diet also requires specific, “essential” amino acids that their bodies do not synthesize. Plants also create and provide all the essential amino acids in different ratios.
We use a variety of plant-based protein sources in Petaluma, including brown rice, peas, chickpeas, and oats, to create a balanced amino acid profile that aligns with and complements a dog’s nutritional needs.
I also draw from my extensive personal experience formulating diets and evaluating test results. You can get a similar nutrient profile using millions of different combinations of ingredients, but ingredients may interact with each other in unforeseen ways. By tracking the performance of hundreds of formulas through digestibility, palatability, and nutritional testing and developing deep insights into what nutrient sources and ingredient combinations, we can best achieve our desired nutritional profiles to deliver your pet optimal nutrition for a healthy life.
In addition, I work with many pet food and treats companies to define the target canine consumers and tailor formulations to meet the unique nutritional requirements of that life stage and health condition. It is not possible to design a “one size fits all” diet that truly optimizes the nutritional requirements of all dogs.
The most important aspect is to transition your pet from one food to Petaluma over a 4-7 day period, slowly introducing Petaluma over that time period as you decrease the amount of old food. We have created a fact sheet with Petaluma’s nutrition and testing details that you can share with your veterinarian to inform their evaluation. If your dog has known health issues and/or your veterinarian has recommended therapeutic dog food for a specific health condition, it is particularly critical that you discuss any intended changes to their diet in detail. Our first Petaluma recipe is not for every dog, and we do not recommend transitioning from a veterinarian-prescribed therapeutic diet without your veterinarian’s approval.
For context, the FDA announced a perceived increase in cases of DCM and a potential link to “grain-free” foods - specifically those that contained a high proportion of peas, lentils, and other legume seeds (pulses) and/or potatoes. In the FDA’s own words, the current data does not enable them to determine “whether or how these case reports are linked to diet” and “the agency believes that the potential association between diet and DCM in dogs is a complex scientific issue that may involve multiple factors.”
While there is significant debate about the underlying causes and the meaning of the case data, deficient levels of the amino acid taurine is a known cause of DCM. The causes of taurine deficiency are not well understood, as most dogs can synthesize their own taurine from other amino acids rather than relying on taurine in their food. However, taurine is involved in maintaining heart muscle and studies have shown that providing taurine-deficient dogs with supplemental taurine in their food alleviated the signs of DCM in many cases.
As a result, most veterinary nutritionists are recommending taurine supplementation in dog food, as we have done with Petaluma. Methionine is an essential amino acid that is a precursor to taurine (i.e. it can be converted into taurine by the dog’s metabolism), and we have added additional methionine in an easily digestible form (DL-methionine) as an added precaution.
It’s important to note that DCM is a serious but rare condition that impacts <1% of dogs, and disproportionately impacts certain pure-breed dogs, including Doberman Pinchers, Great Danes, Boxers, and Cocker Spaniels, which suggests a significant genetic component. We will continue to monitor additional research findings closely as they are released and are applying cutting-edge knowledge to alleviate risks with Petaluma recipes.
Extensively tested
DIGESTIBLE
Highly Digestible
An independent lab analysis using a cutting-edge, animal-free digestion model confirmed that our food’s nutrients can be easily digested by your pup.
REVIEWED
REVIEWED BY EXPERTS
Our formula has been reviewed by board-certified veterinary nutritionists.
Lab-Verified
Lab-Verified
We conduct in-depth laboratory nutritional testing and share the detailed results to provide peace of mind that you are providing your dog with a top-notch diet.
Tasty
Proven Palatability
We’ve gone head-to-head against leading conventional kibble brands and the canine taste-testers consistently prefer our oven-roasted flavors.
ETHICAL
Ethical & Compassionate
Most companies conduct product testing on laboratory dogs that live in kennels without an owner. We collected our data in real homes with volunteer dogs that are family members instead of corporate property.
SAVINGS VERSUS 18 LB BAG OF TRADITIONAL KIBBLE
2,200
gallons
Conserved freshwater - more than two months of showers
185
pounds of CO2
Reduced greenhouse gas emissions - as much as driving 200 miles
EACH BOWL DRAMATICALLY REDUCES YOUR PUP’S ENVIRONMENTAL PAWPRINT
5,300
square feet
Conserved farmland - as much as two tennis courts
0%
animal-derived
No animal ingredients spare animals from inhumane factory farming

